REVERSING DECLINING TRENDS
Copenhagen Commerce took over Schleich's North American Amazon business to halt a decline in retail sales (-1%) and achieve growth by end of the year. Schleich collaborated with Copenhagen Commerce to create and execute a strategy that combines optimized catalogue with a robust advertising account focusing on incrementality, leveraging internally developed technology and AI tools.
+$739K
Incremental Ad Sales
+28%
Incremental Impressions
+18%
Retail Sales
“Partnering with Copenhagen Commerce has been transformative for our U.S. Amazon business. Their strategic approach and unwavering focus on incrementality helped us reverse our downward trend, exceed our targets, and finish the year on a high note. We’re excited to see where this collaboration takes us next.”
Phil Hendrix
Sr. Director eCommerce, Analytics & Global Digital Commercial Enablement, Schleich
APPAREL ACCELERATION
Copenhagen Commerce partnered with Rains - the fastest-growing outerwear brand in Denmark - to reignite their stalled U.S. Amazon business. By launching an Unauthorized Reseller Program, overhauling product content, optimizing operational processes, and implementing precision-driven advertising campaigns, we delivered a renewed growth trajectory and substantial sales uplift.
+40%
Buy Box Rate
+224%
Monthly Traffic
+131%
Retail Sales
“Teaming up with Copenhagen Commerce unlocked our U.S. growth potential. Their content optimization and efficient operational processes drove our rapid expansion - doubling our business in just three months and cementing our position as a key market player.”
Alexander Hilton
General Management Americas, RAINS
REVITALIZING PEAK EVENTS
At the start of Q4, Copenhagen Commerce assumed management of Schleich's European Amazon business - tasked with lifting the declining year-over-year performance and steering Q4 back on track despite inventory constraints and net-PPM pressure. By deepening collaboration and sharpening communication with the client, we were able to advertise the right products and establish a scalable, incrementality-driven advertising framework that boosted both net PPM and overall sales.
+45%
Glance Views
+151%
Amazon Profit
+6%
Retail Sales
“Copenhagen Commerce’s expertise enabled us to deliver peak Q4 performance - our category’s busiest season - bridge the gap between retail and advertising, and deepen our partnership with Amazon. Their team’s deep Amazon knowledge ensured every initiative was executed flawlessly.”
Pete DiMartinis
Sr. Manager, eCommerce Strategy & Analytics, Schleich
LATEST BLOG POSTS
Here's a quick glance at our latest blog posts and media articles
